Disney CFO Jay Rasulo On The Plan For The Star Wars Franchise

episode vii, suvudu


One of the benefits of being a publicly traded company is that Disney provides investors and shareholders with occasional updates. This stands in contrast to the practices of Lucasfilm Ltd. when it was a privately owned company under the ownership of George Lucas.

Speaking at the  41st Annual UBS Global Media and Communications Conference, Disney’s CFO Jay Rasulo had a number of interesting things to say including talk about how the company is approaching it’s Star Wars properties.

“Discussing key growth drivers for Disney, he said he expected growth contributions from all units in the coming years. After the recent box office successes of Marvel, Lucasfilm’s Star Wars VII, set for a 2015 release, will be a key driver of Disney’s studio performance, Rasulo said. He also said there will be much more in terms of Star Wars consumer products on offer around that release. Overall, he said investors should expect Lucasfilm to follow the successful Marvel path now that it is part of Disney as the company would look to push its content across various Disney and other platforms just like in the case of the Marvel acquisition.”

In other words get ready for Star Wars to be everywhere starting in 2015.

SOURCE: The Hollywood Reporter